Last week, West Coast Green 2010 hosted thousands of people and shared hundreds of stories about green entrepreneurs and sustainable aspirations. Our founder, Bill McDonough, delivered a keynote address on Thursday, September 30, and a few hours later, he followed that with an unprecedented three-hour “deep dive” inspired by Buckminster Fuller, who inspired Bill himself when we was a student at Dartmouth.
Architect Michelle Kaufmann introduced Bill with a warm tale of how she was inspired by Cradle to Cradle, and Bill set off on a journey of storytelling that centered on what he learned from formative moments in his life and career. His focus was optimism and hope, rather than fear, and it was a message that resonated deeply with many.
Here’s a taste of that talk through the lens of California Home & Design reporter Erin Feher, as seen on that magazine’s blog.
Here’s another one from a green home site called re-nest.